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The color of our innovation,
The color that drives us forward.
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THE COLOR BLUE HAS DRIVEN INNOVATION IN ART, SCIENCE AND BEYOND.
IN OUR SEARCH TO INSPIRE, WE DISCOVERED OUR BLUE.
A SIGNATURE SHADE CREATED EXCLUSIVELY FOR NEXA.
THE History of Blue

Lapis Lazuli

What else could be the reason of discovery of a rock so rare as Lapis Lazuli also known as Azurite? It was found in the uninhabitable and inhospitable conditions of Badakshan, a remote province in present-day Afghanistan (former Bactria)... Read more

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Blueprint

The heart of technology and architecture is the Blueprint. The brilliance of this innovative tool is due to the color Persian Blue. How? The color has a unique light sensitivity, which when manipulated can help in creating multiple copies of the same drawing... Read more

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Blue Denim

It’s amazing how utility drives trends and how fast they travel across the globe. To meet the need of a tough fabric of the laborers, in the Italian town of Genoa, people created an indigo colored, cotton blended fabric, popularly called ‘Gene’... Read more

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Blue Rose

In the English language, the term ‘Blue Rose’ was used as a metaphor for something impossible and unattainable. The fascination with the color and the urge to attain the unattainable, a Japanese firm Suntory, in collaboration with an Australian venture company Florigene Ltd... Read more

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